Sales systems for website developers
Raze Drops builds sales systems for website developers, so enquiries are qualified, scoped and quoted the same day instead of waiting until the current project ships. Old clients and old quotations are worked on a set schedule rather than quietly forgotten.
Small web studios have a famous rhythm: a busy month with no sales, then a quiet month with no work. The cause is always the same, which is that selling stops entirely while delivery is happening. This page describes the sales system we build for that cycle, and what it costs.
What does a studio lose while it is delivering?
Section titled “What does a studio lose while it is delivering?”Every enquiry that lands during a busy build gets a late reply, and a late reply to a website enquiry is usually no reply at all.
Then the project ships and the pipeline is empty, so the studio discounts to fill it. The revenue lost is not one enquiry; it is the whole quiet month that follows.
What does the sales system actually do?
Section titled “What does the sales system actually do?”It answers and qualifies each enquiry as it arrives, asks the scoping questions you would ask, and produces a draft proposal and price band for you to approve.
It also works the list you already have: past clients, dormant quotations and referral sources get a reason to talk on a schedule. It is a lead generation system with CRM and sales automation behind it so nothing depends on your memory.
What does a studio build cost and when is it selling?
Section titled “What does a studio build cost and when is it selling?”It is priced per project, within the range on the pricing page depending on the channels, the proposal format and how much scoping you want automated, plus a monthly maintenance retainer.
The proposal and the price are settled before any deal is signed. Developers often read user onboarding for app developers and first version builds for SaaS startups alongside this.
| Step in the sales month | Between projects today | With the sales system |
|---|---|---|
| Enquiry during a busy build | Answered days later | Answered and qualified the same day |
| Scoping questions | Asked in a call you had no time for | Asked in the first exchange |
| Proposal | Written at the weekend | Drafted for you to approve and send |
| Follow up on a quotation | One nudge, if any | On a schedule until a decision |
| Past clients | Contacted when work runs out | Worked on a steady cadence |
Tell us where your enquiries come from and we will send a proposal with a fixed price. Start on the contact page.